Top 10 Alcohol Brands in India

India is world-famous for its festivals and cultural events. These social gatherings are incomplete without a sip of favorite alcoholic beverages.

Alcoholic beverages in India are available in the form of whiskey, rum, beer, and more. People go with their own choices, according to taste, mood, age, and seasons. 

We have picked 10 popular alcohol brands in India that will allow you to select the best one for you & your ones: 

1. Old Monk


This rum brand in India is the most iconic dark rum available in the market. Established in 1954, in Ghaziabad – old monk is prepared with the by-product of sugarcane i.e. molasses and stored for around 7 years in oak barrels to give you this unmatched taste.

  • Alcohol content: 42%
  • Price range: Starts @500 – (750 ml) 
  • Manufacturer: Mohan Meakin
  • Country of origin: India
  • Introduced: 1855
  • Colour: Dark maroon


  • Old Monk Supreme Rum
  • Old Monk Gold Reserve Rum
  • Old Monk XXX Rum
  • Old Monk Deluxe XXX Rum
  • Old Monk White Rum

2. Officers Choice


This next top alcohol brand in India, is owned by Kishore Chhabria. Officers Choice, is not just the choice of officers but loved by a majority of Indians. 

Famous for its effectively-balanced malt blends, this alcoholic beverage is a mixture of Indian neutral and malt spirits. Available in pocket-friendly range, and most importantly it’s soothing taste. 

  • Alcohol content: 42.8% 
  • Price range: Starts @290 – (750 ml) 
  • Manufacturer: Allied Blenders & Distillers
  • Country of origin: India
  • Introduced: 1988
  • Colour: Brown

3. Royal Stag


The third-most selling whiskey in the country, Royal Stag is a famous & affordable liquor brand announced in 1995. 

Recognized as Seagram’s Royal Stag, this bottle of joy is prepared from wheat and imported Scotch malts. The popular making of this brand is “Royal Stag Barrel select”.

  • Alcohol content: 42.8%  
  • Price range: Starts @629 – (750 ml) 
  • Manufacturer: Pernod Ricard
  • Country of origin: India
  • Introduced: 1995
  • Colour: Whisky, Golden

4. McDowell’s No.1


Owned by Diageo’s subsidiary, United Spirits Limited (USL) – McDowell’s No.1 is one of the best liquor brands in India

Established in 1968, this brand makes whiskey, rum, brandy, soda, and drinking water. This unique product is made from selected Indian malts & grain spirit with a combination of imported scotch whisky.

  • Alcohol content: 42.8%  
  • Price range: Starts @600 – (750 ml) 
  • Manufacturer: United Spirits Limited (a subsidiary of Diageo)
  • Country of origin: India
  • Introduced: 1963-64
  • Colour: Dark

5. Blenders Pride


This premium quality whiskey is known for its fine and smooth taste, yet friendly to the Indian pocket. 

Founded by Pernod Ricard- in 1995, this brand is made from selected Indian grain and foreign-made Scotch malt with no other chemical flavoring. This makes it a top-selling premium whiskey brand in India.

  • Alcohol content: 42%  
  • Price range: Starts @1000- (750 ml) 
  • Manufacturer: Pernod Ricard
  • Country of origin: India
  • Introduced: 1995
  • Colour: Brown

6. Royal Challenge


This famous whiskey brand is an Indian liquor brand made by United Spirits Ltd (USL). Royal Challenge is considered a premium whiskey brand in the country, which crosses 1 million cases sales mark in a year; in 2004.

This is grain-flavored whiskey, with blends of scotch and Indian malts. 

  • Alcohol content: 42.8%  
  • Price range: Starts @720- (750 ml) 
  • Manufacturer: United Spirits Ltd (USL)
  • Country of origin: India
  • Introduced: early 1980s
  • Colour: Golden amber

7. Rockford Reserve

Rockford Reserve

This top-class whiskey has a smooth taste, more balanced by oak and fruits in the end. Prepared by the Scottish malt, and blended with the finest charcoal filtered Indian grain spirits. 

The most popular editions of this brand are -Rockford Reserve and Classic edition, these are known for their fine taste & soft fragrance. 

  • Alcohol content: 42.8%  
  • Price range: Starts @800- (750 ml) 
  • Manufacturer: Modi Illva India Pvt. Ltd.
  • Country of origin: India
  • Colour: Deep, rich golden color

8. Imperial Blue


Manufactured by Pernod Ricard – Imperial Blue is an Indian whiskey brand referred to as “IB” and also known as Seagram’s Imperial Blue. 

The secret behind this exceptional smooth taste is the combination of selected Indian grains with foreign-made Scotch malts. This brand is among the most loved Indian whiskies of 2020. 

  • Alcohol content: 42.8% 
  • Price range: Starts @600- (750 ml)
  • Manufacturer: Pernod Ricard
  • Country of origin: India
  • Introduced: 2000
  • Colour: Golden and Brown

 9. Bira 91 Beer


This famous brand was first introduced in Japan with the name “Biru”, by Ankur Jain. Then it is named “Bira 91”, and became the strongest wheat-based beer in India.

Bira is widely sold in India, youth prefer this extra smooth beer with high on caramel. The most loved variants of Bira are Bira 91 light and Bira 91 strong. 

  • Alcohol content: 7
  • Price range: Starts @150
  • Manufacturer: B9 Beverages
  • Country of origin: India
  • Introduced: 2015
  • Colour: Golden

10. Bagpiper


Introduced in 1976, by United Spirits Ltd (USL) – Bagpiper is brownish in color with a rectangular packing black & golden packing.

This top liquor brand in India, is famous for its slogan “Khoob Jamega Rang Jab Mil Bhaithenge Teen Yaar. Aap, Mein Aur Bagpiper“. Two available variants are Bagpiper Whisky, Bagpiper Gold Whisky.

  • Alcohol content: 42.8
  • Price range: Starts @ 390 – (750 ml) 
  • Manufacturer: United Spirits Ltd (USL)
  • Country of origin: India
  • Introduced: October 1976
  • Colour: Brown

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